Supporters deserve the best possible match day experience and the supporter liaison officer (SLO) role is seen as an important way of giving fans a voice within the club.
Top tier Bundesliga clubs are required to have three full-time SLOs to advocate on behalf of supporters and while the League of Ireland is some way off that, the role can have a meaningful impact here.
A range of resources are available on the SD Europe website, the organisation that helps to implement the role on behalf of Uefa.